I subscribe to a newsletter from the Advertising Standards Agency which lists all their recent rulings. It is a good way to keep abreast of what claims you can get away with or not. The place all marketing departments want to be is close the border of what is acceptable, but not actually quite over it. So it is good to regularly look at actual examples to keep in mind just how much you can get away with it. Most of these stories are pretty dull for people who don’t make a living out of this kind of thing. But one comes along that generates a bit more interest from time to time. For example, when a big celebrity is involved. Continue reading
Buy my Kindle mini-book on cosmetic ingredients
I have been featured on the Beauty Brains podcast.
They asked me to do a ten minute segment on EU cosmetic regulations, which was fairly easy to do as I have been working with them for 30 odd years. It wasn’t easy to make interesting though, but the Brains guys do a great job of making the rather dull material interesting by interspersing their own commentary into what I said. I almost felt like I was in the room with them.
My full script is below.
There is a concept in the software business called the minimum viable product. This is the barebones of an application that does just enough to enable it to get onto the market so the concept can be tested. This is an interesting idea in the fast moving world of information technology where change is so fast that nobody knows what is going to work until it has been tried out. Continue reading
I was listening to the perky pair of Randy and Perry over on the Beauty Brains the other day. They were answering a question about whether or not lanolin was a good moisturiser. They replied that it was indeed but that mineral oil was better. I knew straight away why they had said that and what they were was true enough in as far as it went, but nonetheless I think they were wrong to suggest that mineral oil is actually better. But it is going to be involved to explain why, so maybe get a sandwich. Continue reading
When I was reviewing Bomb Cosmetics Chocolate Ballotin Assortment I made a reference to the problem that might potentially face with this product. Cosmetics that look like food risk getting pulled up under legislation that forbids non-food products from being made that might fool someone into thinking that they are food. The motivation behind this seems to be to prevent people passing off stuff that isn’t edible as a foodstuff, but the wording could be interpreted as banning any attempt to mimic food. Continue reading
Channel 4’s Dispatches series recently broadcast a programme where they had been investigating the amount of salt in processed food. They sort of assumed we already knew what the problem with eating too much salt is. They mentioned that it led to a high blood pressure.
Posted in Health
Tagged Dieting, health
Lemons – a cure for freckles
I’ve written on my blog before about the benefits of vitamin C, and the difficulties of using it in cosmetic products. It is one of the few things that have any real beneficial effects on the skin. It reduces skin pigmentation making the skin look younger and evens out the tone of the skin. People noticed this effect long before anybody knew what vitamin C was, with lemon juice being a folk remedy for freckles.
This was the question answered by a very interesting article on Cosmetics Design Europe this morning. I have to say I never really thought to ask it before. But it is an interesting question. Continue reading
I hate to be cynical but I have to say I’m not particularly surprised to hear that Avon has sold Liz Earle. This is the way with corporate brands. Avon needed some cash, and selling off this line was a handy way of realising it. Interesting bit is where exactly it has ended up. Walgreens for people who don’t know it he’s one of the biggest pharmacy chains in United States. It is a bit like Boots in the UK. In fact earlier this year it actually bought Boots. This makes it is just about the biggest Health retailer on the planet. Continue reading
Between Monday and Friday last week I lost 2.4Kg. I also felt a higher level of energy, was more mentally alert and slept better. And I didn’t feel hungry at any stage. Let me share my detox programme with you. Continue reading