One of the most interesting bits of a personal care product development project is when you get feedback from a person about how well they feel cared for. You send your product off to a testing house who recruit a panel to give it a try. It’s only then that you know how well you are doing.
I have to say that the results we have just got from a recent project are about the best we’ve ever seen. Unfortunately I can’t share much about the product under test apart from saying it is an innovative high end skin care product. But I think the numbers speak for themselves…..
Please excuse the flagrant bragging. I can’t help myself sometimes.