L’Oréal on the slide?

With profits of €1.8 billion, they aren’t exactly barely scraping by, but profits are down. L’Oréal  are not performing as well as other big companies at the moment.

I can’t help thinking that the biggest problem is just that they are simply too big. Some of the brands that get lost in their huge stable ought to be gems rather than orphans.  Take Ralph Lauren for instance.  How can you not make a success of a brand with such a prestige name?  The answer seems to be to be owned by a faceless international conglomerate.  In the hands of a visionary leader, Ralph Lauren ought to be a real plum.  If I had a few million handy I would be on the phone making them an offer.

Oh well, that is capitalism for you.

Back to the lab bench…..


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